What is a key benefit of having an online presence for a business?
- The ability to sell products directly to customers through social media
- Being visible when people search for a business like yours
- Sending users emails to update them on new products
- Being able to offer new customers promotional discounts
When Looking To Expand Your Business Internationally On Social Media, What Should You Do First?
- Treat all social media channels the same
- Use popular phrases and memes for that area
- Analyse platforms popular in that area
- Not advertise at all, as other countries don’t like social advertising
What bidding strategy should Tracy, a pizzeria owner, use to get more people to call her business?
- Cost-per-thousand viewable impressions (vCPM)
- Cost-per-acquisition (CPA)
- Cost-per-view (CPV)
- Cost-per-click (CPC)
What feature can join offline business systems data with online data collected by Google Analytics?
- AdWords Linking
- Data import
- User ID
- Goal tracking
When looking to expand your business internationally on social media, what should you do first?
- Treat all social media channels the same
- Use popular phrases and memes for that area
- Analyse platforms popular in that area
- Not advertise at all, as other countries don’t like social advertising
